Insights | Indigo

AI strategies

Mastering Prompt Engineering as a Team Skill

Introduction Generative AI tools like ChatGPT and Claude are transforming workplaces, but maximizing their benefits requires a new digital literacy: prompt engineering. This skill involves crafting precise instructions for AI to produce valuable and accurate outputs. Employees adept at AI tools earn, on average, 40% more than their peers, yet only 27% of companies offer AI training (Tom’s Guide). This gap presents a significant opportunity: while AI isn't replacing jobs, it rewards those who a

November 18, 2025·4 min read

AI News

Salesforce’s AI Revolution: 4,000 Support Jobs Automated with Agentforce

A New Era in Customer Support Salesforce, a leader in CRM solutions, is setting a new benchmark in customer support through AI. In 2025, the company launched its Agentforce AI platform, automating nearly half of its service tasks and reducing its support team from 9,000 to 5,000 employees. Despite this reduction, service quality not only remained stable but, in some cases, improved (OpenTools.ai; Folio3.ai). CEO Marc Benioff calls this shift an “exciting new chapter,” highlighting AI's rapid im

September 27, 2025·5 min read

Strategies

AI Productivity ROI: Bridging the Gap Between Potential and Results

Why AI’s Promise Isn’t Paying Off—Yet AI is everywhere—hailed as the ultimate productivity unlock for modern teams. Boardrooms buzz with talk of generative AI, and headlines tout trillion-dollar forecasts. But behind the hype, a stubborn reality persists: most organizations aren’t seeing the ROI they expected. Despite massive investments, the productivity gains remain elusive. As economic pressures mount, leaders are asking tough questions: Are our AI tools actually moving the needle, or are w

September 10, 2025·4 min read